Medicent

For MEDICENT Salzburg, a multidisciplinary medical center uniting specialists under one roof, a brand identity was developed that reflects its forward-thinking approach to patient care. With an emphasis on natural wellbeing and holistic health, the visual language integrates subtle cues to complement the center’s state-of-the-art medical offering. The result is a modern, calming and trustworthy identity that communicates competence, accessibility and a renewed focus on patient-centered care.